Trust the Gorton's Fisherman?
Look at the size of those things!
Don’t they look good? The reality:
Oh. Look at the size of that thing.
They’re tiny. And what the photo doesn’t show is that the box is a lot bigger as it needs to be: it’s only half-full. This is not unusual for boxed frozen products here.
I don’t remember packaging in the UK being so blatantly misleading. Maybe labelling laws are less stringent here?
(To be fair to the fisherman: his teeny fillets did, however, make a pretty decent fish finger sandwich.)