Spam: is Blogger missing the point?
Today, we put some artificial intelligence to work in an effort to make “Next Blog” fun and useful again for readers of BlogSpot blogs. This is the first of several steps we are taking to root out spam blogs from Blogger and BlogSpot. What we learn from cleaning up “Next Blog” spam can eventually be applied to other areas such as our changes file so that services which depend on this file will also enjoy less spam.Riiiight. So, you’re going to make it harder for humans to spot spam blogs; but you're going to continue to make spam blogs visible to search engines so that they can still do their evil link-stuffing work.
Ah: but it’s link-stuffing which—if you explore the spam blogs I identified last Saturday—always seems to lead back to pages laden with Google AdSense adverts. I’m beginning to think that Doc Searls was right: maybe it is all about AdSense. And who gets revenue from this advertising? The publishers—the spammers, in this case—and the broker: Google. Feh. “Don’t be evil”, indeed.
In other spammy news: Matt Haughey suggests an organised Flag Day for flagging spam. Blogebrity picks up the baton. I’m in, if for nothing else than to try to keep my neighbourhood tidy. But I’m not sure it’s going to make a jot of difference.
(And yes, patient reader: I do intend to move on from spam shortly.)